Wind Direct's Merchant Wind Concept

For an overview of the Wind Direct concept, please take the time to view our Institute of Directors Movie Clip.

Energy and Emissions

Major energy consumers face the constant battle of minimising and forecasting increasing electricity costs while at the same time striving to meet national and international obligations to reduce carbon emissions and create a truly sustainable business.

Energy Cost Rises

Watchdog Energywatch has reported a huge 40% rise in gas bills over the past year and a not much better 30% rise for electricity costs, and this is without taking recent gas supply rises of up to 25% into account.₍₁₎

Ofgem have reported that over the winter of 2004/5 alone consumers in the UK paid £5.2 billion more for their gas and electricity than they had the previous year ⁽²⁾. With gas prices soaring during 2006, a substantial component of electricity generation in the UK, this has had a knock on effect on the wholesale cost of electricity.

Five of the large energy suppliers have significantly increased their gas and electricity prices during 2006.

^{Source: Energywatch Annual Reports and Accounts 2005-2006 (3)}

Meeting the Challenge

Wind Direct uses on-site wind power to solve these challenges by creative utilisation of UK renewables incentive schemes. Wind Direct undertakes, at its own cost and risk, the permitting, installation, financing and operation of the turbines; a complex process. Customers receive electricity at a discount to the current market price, fixed for at least 8-10 years. Thus customers enjoy immediate electricity cost savings of 10-20% at most sites and long-term protection against increasingly volatile power prices with no capital outlay.

Meanwhile, electricity suppliers are required by the UK Government's Renewables Obligation to purchase a rising proportion of their electricity from accredited renewable generators in return for Renewables Obligation Certificates (ROCs) or face a penalty. This, together with exemption from Climate Change Levy (CCL), enhances the value of renewable energy, reflecting its contribution to combating global climate change. Taken together, these policy drivers offer a unique opportunity to provide low cost green energy for industry.

"Wind Direct is a ground-breaking opportunity. It offers industry a simple, cost-effective and one stop solution to ever-increasing energy prices. It has the best management, technical and execution team in the business and, with HgCapital's backing, the financial resources to deliver that solution."
Tom Murley, Head of HgCapital's Renewable Energy Team

Large Cost Savings

By locating renewable generation on site, where it can be used more environmentally efficiently, the full value of renewables are available to share between the generator, the supplier and the consumer. As wind is free, the price of the energy so generated will go some way to help offset any future rises in the price of non-renewable energy.

Please browse our site to find out how you could benefit from this opportunity to participate at an early stage in the UK's growing renewables industry.

^{(1)http://www.thisismoney.co.uk/mortgages/article.html?in_article_id=407080&in_page_id=8 (2)http://www.energywatch.org.uk/uploads/Rising_Energy_Prices.pdf (3)http://www.energywatch.org.uk/uploads/Annual_Report_2005_2006.pdf}

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